Smartphone users by the numbers [infographic]
MobPartner is proud to present an infographic co-produced with CouponAudit: Smartphone users by the numbers. To us monitoring the mobile market is very important to propose to our Affiliates the better converting campaigns to monetize their traffic. This infographic focuses on U.S. smartphone users, the age group that usually acquire these gadgets and the rise and fall of operating systems in the past years until the present time.
Global manufacturers like Apple and Google are now having a close market demand. Android at the moment is the top operating system followed by iOS. Both are proposing a very big number of applications on their markets: 700K applications are downloadable from the Google Play Store and 600K from the App Store.
This infographic shows that smartphone users are usually in the age group between 25-44 years old since they will be able to handle the expenses considering the high cost to acquire one.
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